Launch & beyond
An app’s life, written as release notes. Version labels show the typical order of stages, not a real product.
- NewTest builds shared through TestFlight and Play testing tracks.
- ImprovedFeedback gathered from a small group before wider release.
- NewStore listings: screenshots, descriptions, privacy labels and age ratings prepared with you.
- ImprovedBuilds checked against Apple and Google review guidelines before submission.
- FixedReview feedback addressed if a submission is returned.
- NewRelease to a percentage of users first, watching crash reports.
- FixedEarly issues patched before reaching everyone.
- ImprovedCompatibility checked against new iOS and Android versions each year.
- ImprovedThird-party libraries and SDKs kept current.
- NewRoadmap shaped by what users actually do, not guesswork.